Use of different UI Animations in Mobile Apps to improve user experience

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A successful mobile app always has attractive elements for great user experience.In a crowded marketplace, developers must make sure that their app is beautiful enough to stand out. Animations can help in many ways like, a properly used UI animations can help reduce loading memory, attract users’ attention and make their mobile app experience easier.

Types of  Animations to use in Mobile Apps


1. Visual Feedback

Feedback is an important part of interaction. The responsiveness of the app elements help users to engage. Visual feedback makes people connect with the app and shows that the app is responding to the requests. For example, when a user taps any button it responds with a change in the color or size. When you swipe a button the image moves in a certain direction. It happens sometimes when you tap a button in the app and nothing happens. Animation can help with the visual feedback and the user remains engaged with the app and its content. 

2. Onboarding Animation

After downloading the app users should be guided regarding app navigation, how to use features etc. Onboarding navigation will help users to understand the app and its structure. This is useful to persuade users to use the app and make them aware about the app idea. The feature guide should be accessible to users anytime.

transition in app animation


3. Animated Transitions  

Animated transitions help the users to navigate smoothly in the app. There are  some fun elements for function change and screen transactions. You can also customize the transitions adding more personal and real touch. Transitional animations are within the app and can be used to make the app interface more appealing.

4. Marketing Animation  

Integrating some animations in the app can increase brand awareness. For branding animation of logos, mascots on the welcome screen can be used. Animations in the apps for marketing are done with a purpose to attract users with the visual signs of the brand. Users easily connect to the catchy animations and it adds emotional appeal to the brand

hirerchary of animation


5. Hierarchy and Interaction of app elements

Apps have various elements and each element has a different purpose. With the help of animation it can be shown how the elements interact with each other. For example, after tapping a button if it displays a pop-up menu which helps users to understand the related elements. Animation should define how different elements are connected to each other.

6. Progress Animation      

In the app there are processes which take time and users have to wait. With the activity and progress indicator users can see that the app is running and not stuck. It’s important that the user should be aware of when the process will be complete. At the time of app download, timelines, data processing using activity and progress indicators can be useful in retaining the attention of users.

7. Splash Screen Animation 

Users like the app to start instantly after opening. But with the complexity of modern mobile apps sometimes they take time to open. Using splash screen animation helps users to understand that the app is loading, it also entertains them and makes the load time appear shorter.

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